Articles on: Feed Creation

How to create an XML, CSV, TXT, or RSS feed file.

On the Feed page, select "Create Custom Feed". Proceed to name your feed

Choose the required feed file( either CSV, TXT, XML, OR RSS) requested by your channel. Then select your preferred separator.

Select the channel you want to create the feed for. If you can't find it in the list then select "Others" and give your custom channel name. In this example, I will be using the name "Pinterest Custom Feed", you can input a custom channel name of your choice.

Understand the mapping of the platform you are trying to create the feed (for example Pinterest, Facebook..., etc) and map the fields accordingly. Select the MC header and begin mapping. (In this example, I'm using the header mapping requirements of Pinterest... id, title, description, link, image link, availability)

Proceed to the categorization of your products. Categorization helps the platform showcase your products under the right class or type they belong to. This is an optional step and not every platform requires this.

Once you are done with product categorization, the next step is also an optional step for filtering which of your products should be included in the feed file. For example, you might want to only include your best sellers in the feed, or only products that are in stock. To do that, click on the ‘select attribute’ dropdown.

Select ‘quantity’, then change the operator to ‘greater than’ then type in 0. Here, you’re telling the app to remove all products that are out of stock and to include only products that are in stock.

You can add more parameters at your discretion.

Proceed to hit the ‘Create’ button to create your feed.


Updated on: 28/12/2022

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